Marketing Tips

TIP 6: ADD GOOGLE ADWORDS

Although there are many other search engines, Google is acknowledged as the market leader.

Speak to your web editor about ‘search engine optimisation’ techniques to ensure your site comes high in the search rankings on the main/left hand half of a Google page.

On the right hand side are the ‘paid’ results. Purchase your advert via Google AdWords. You choose words or phrases related to your business so when people search using one of your ‘keywords’, your ad may appear.

 

TIP 7: Link with local events

TIP 8: Package with other businesses

TIP 9: Work with the TIC network

TIP 10: Work with your tourist board and Enjoy England

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